Ozetta
Dutch news, in your languageThursday, 24 September 2026No. 16,639

Economy

Viral Video from Norwegian Consumer Agency Criticizes Poor Product Quality: 'My Name is Death'

RTL Nieuws22 September · 10:451 day ago

The Norwegian consumer organization Forbrukerrådet released a viral video personifying planned obsolescence as 'Death' and the 'Shitificator,' criticizing manufacturers for producing goods that break easily and are hard to repair. The Dutch Consumer Bond praised the film, labeling the trend 'vershitification,' a strategy where companies degrade quality after securing customers. While new European Right to Repair regulations require manufacturers to offer repairs and spare parts, the Netherlands has failed to transpose the directive into national law by the July 31 deadline. Consequently, many household items remain exempt from these rules, perpetuating a culture of disposable products despite growing calls for higher quality standards.

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