General
Cutting Through the Knots: What to Check Before Making a Truly Important Decision
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Eric Barends, managing director of the Center for Evidence-Based Management, advocates for evidence-based decision-making in management, contrasting it with reliance on intuition or trends. He highlights that while medical professionals are held accountable by using evidence, managers often operate without it. Barends developed his interest in this field after advising directors to support their claims with proof during a reorganization. The approach has gained momentum due to factors like the pandemic and political shifts, as well as AI tools that simplify access to research. Despite academic calls since 2005 for more rigorous methods, practical application remains limited, often relying on simplified theories or lab studies that may not translate effectively to complex organizational contexts.
Ozetta summarises; the reporting is the newsroom's