Entertainment
NPO invests nearly 100 million extra in podcast and streaming to reach young people
The Dutch Public Broadcasting (NPO) will significantly increase funding for its digital channels in 2027. An additional 94 million euros will be allocated to the streaming service NPO Start and the radio and podcast app NPO Luister, reducing budgets for traditional television and radio. This strategic shift aims to better engage younger audiences by prioritizing digital platforms over conventional media formats.
Ozetta summarises; the reporting is the newsroom's